We assist you in turning your idea into a reality. RedLab has all the necessary services to bring a product from concept to market release and beyond: our New Product Development (NPD) team follows a layered process, starting from market research, through engineering and design development, to manufacturing and filling, so that each product corresponds to the requirements required for sale (developing a Minimum Viable Product).
We analyze the concept to be developed. We begin strategic planning by conducting a SWOT analysis, evaluating the strengths and weaknesses of the project, trying to enhance the former and reduce the latter.
Chemical analysis of microbiological components is important to us. A better understanding of the raw materials to be used and packaging helps us to develop a more effective manufacturing workflow.
After segmenting the market, we focus on planning and in particular with a view to product prioritization to eliminate costly practices and deliver customer value in the quickest possible way.
We study a product roadmap to better understand the vision and strategy, and provide a document with guidelines to our teams.
Therefore we integrate our manufacturing and filling services.
We maintain a close relationship with our partners and we take care of analyzing the feedback towards the product.
During our post-project review we do an assessment of project results, detecting the objectives achieved and those that can be improved.
Our flexible approach allows us to adapt to market demands, improving the product at the request of our partners.